What Web Marketing Will You Use This Year?

January 26th, 2008 by Debra Murphy

Just when you think you know all the types of web marketing that is available, the list just keeps getting longer. I came across this list of web marketing tools and tactics by Jeremiah Owyang, a web strategist currently working as an analyst at Forrester Research, that is all inclusive of the types of web marketing that is available today.

As a B2B marketing person, you might think this list is overwhelming. However, in my view this is a wonderful list of potential tactics that you might employ depending on the goals you plan to achieve this year.

If you are new to Web marketing or have only dabbled in some search engine marketing, email campaigns or Internet advertising, this is a great list to get you thinking about other ways to get your message out or better, let your constituents get your message out for you.

If you are a veteran Web marketer, this is a great checklist to help you stimulate news ideas for your marketing plan.

In all cases, develop the plan, research the opportunities and execute effectively. Web marketing is no different from traditional forms in this respect.

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